Privacy Policy

Introduction

Alpha Dealer Sites ("we", "our", or "us") operates the alphadealersites.com website and the Alpha Auto Lister Chrome Extension. This Privacy Policy explains how we collect, use, and safeguard your information when you use our website and extension.

What We Do

Alpha Dealer Sites provides digital solutions for automotive dealerships, including website hosting, advertising tools, and the Alpha Auto Lister Chrome Extension which helps dealerships post vehicle inventory to Facebook Marketplace.

Information We Collect

Information You Provide

• Email Address — Used for account authentication and login verification
• Name and Business Information — Used to set up and manage your dealership account
• Dealership Domain — Used to connect to and retrieve your vehicle inventory data

Information Collected Automatically

• Device Identifier — A hashed fingerprint used solely for security and preventing unauthorized access
• Usage Data — Aggregate data about how you interact with our services, used to improve the platform
• Browser Information — Browser type and version for compatibility purposes
• Cookies — Our website uses cookies for essential functionality and analytics

Information We Access But Do Not Store

• Vehicle Inventory Data — Retrieved from your dealership's inventory system during active sessions
• Facebook Marketplace Pages — Accessed only when you initiate a vehicle posting via the extension

How We Use Your Information

• Authenticate your identity and secure your account
• Provide the vehicle listing and dealership platform services
• Sync and display your dealership's vehicle inventory
• Improve our website, extension, and overall service quality
• Provide customer support
• Prevent fraud and unauthorized access

Data Storage and Security

• All data transmission uses HTTPS/TLS encryption
• Authentication tokens are stored locally in your browser using Chrome's built-in storage API
• We do not store your Facebook credentials — the extension interacts with Facebook only through your browser session
• Our server infrastructure uses industry-standard security measures

What We Do NOT Do

• We do NOT sell your personal information to any third party
• We do NOT share your data for advertising or marketing purposes
• We do NOT use your data for creditworthiness determinations or lending decisions
• We do NOT track your web browsing history outside of the extension's core function
• We do NOT use remote code — all extension code is bundled within the package

Data Sharing

We may share data only in these limited circumstances:

• With service providers who help operate our infrastructure, under strict confidentiality agreements
• If required by law, court order, or legal process
• To protect the rights, safety, or property of our users or the public

Your Rights

You have the right to:

• Access your personal data by contacting us
• Correct inaccurate information in your account
• Delete your data — contact us to request full account deletion
• Withdraw consent at any time by uninstalling the extension or closing your account
• Export your data upon request

Data Retention

• Account data is retained while your account remains active
• Usage logs are retained for 90 days, then automatically deleted
• Upon account deletion request, all personal data is removed within 30 days

Third-Party Services

Our services interact with:

• Our API — For vehicle inventory data and user authentication
• Facebook Marketplace — For posting vehicle listings, only when you explicitly initiate a post
• Analytics providers — For aggregate website usage statistics

Each third-party service has its own privacy policy governing its data practices.

Children's Privacy

Our services are intended for business use by automotive professionals. They are not designed for or directed at individuals under 18 years of age. We do not knowingly collect information from minors.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be reflected by updating the "Last Updated" date at the top of this page. For significant changes, we will notify registered users by email.

California Privacy Rights (CCPA)

California residents have additional rights:

• Right to know what personal information is collected
• Right to request deletion of personal information
• Right to opt-out of the sale of personal information (we do not sell data)
• Right to non-discrimination for exercising privacy rights

GDPR Compliance (EU Users)

For users in the European Union:

• Legal basis for processing: Consent and legitimate interest
• Data may be transferred to and processed on servers in the United States
• You may contact us to exercise any rights under the GDPR